Webinars for B2B
Find out how other companies within B2B are using webinars to drive leads, create awareness, and educate.






B2B webinars for the modern communicator with Telavox
Telavox runs high-impact B2B webinars from their own professional studio, streaming directly through Univid. With topics like how AI transforms business calls, they combine expert insights with audience questions via Q&A. The result? Engaging and beautiful sessions that deliver real value to an audience of B2B professionals - every time.
"With Univid, we've been able to professionally produce webinars for all our markets, achieving great results. The experience, both for our viewers and for us as organizers, has been really smooth and seamless."
Alexander Bergström - Digital GTM Manager, Telavox

Questback’s Playbook: Creating feedback loops with engaging SaaS webinars
5 ways how Questback as modern SaaS company deploys webinars as a strategic feedback channel. Both to collect real-time feedback and drive engagement. Closing the loop with existing customers and new prospects.
"At Questback we switched from GoToWebinar to Univid for all of our webinars. It allows us to offer our participants engaging experiences that they come back to."
Elias Isabel - Marketing Manager, Questback

Visma Enterprise - Friday webinars with Agda PS
What is 'Fredagskvarten'? Short informative Friday webinars for existing customers in Agda PS by Visma. Just in a matter of weeks - these short engaging sessions attracted almost 900 registrants per webinar with a staggering 86% attendance rate. Maria and team shows how it's done. All beautifully branded in Agda PS branding.
"Univid is incredibly easy to use for both organizers and participants, making it simple to deliver smooth and professional events. With several different product brands, we can easily customize each webinar to match the right look and feel, creating stylish and engaging experiences. Univid makes it easy to run great, interactive webinars across all our brands."
Maria Hallgren - Customer & Marketing Strategist, Visma Enterprise

Future of Events 2025 - Lyyti
The international flagship event by Lyyti 'Future of Events' took place live on Univid. Accross 2 days in different 3 regions - Sweden, Finland, and France. THE event for event professionals. Interactive livestreams with 1000s of attendees - with feedback like 'the best event I attended this year'.
"Univid played a key role in making Future of Events a seamless experience from start to finish. It’s a platform you can truly rely on – simple to use whether you’re the organiser, a speaker jumping into the chat, or a participant joining in."
Olivia Andsberg - Marketing Manager, Lyyti

AlexisHR - HR SaaS product updates in style
What's new in Alexis? Sally and Elina bring AlexisHR customers to 45 min of interactive product updates every other week. Going through Alexis new features, AI automation tools, and improvements. These webinars serve a great opportunity for the AlexisHR community and users to get familiar with the latest product news and trends in HR; and get their questions answered by the team - through chat and video.
"Univid is super easy to use and offers great flexibility. I appreciate that you can personalize it to reflect your brand. For participants, the experience is smooth, making sure that every webinar we host turns into an interactive and engaging event. Spot on!"
Sally Russell - Product Marketing Manager, AlexisHR

Stora Enso Skog - Building a B2B community with webinars
Through educational webinars with experts, Louise & Stora Enso Skog keep their B2B community engaged and build brand awareness. While driving transformation towards a more sustainable world.
"I have worked with webinars for many years and Univid's solution is the most flexible and user-friendly webinar tool I have come across. In a professional and easily accessible way, we can share our knowledge and promote our products and services with both potential and existing customers."
Louise Ekeblad - Marketing Manager, Stora Enso Skog

Kontek Lön - Get inspired through SaaS webinars
Do you want to get inspired and learn more about HR and what’s shaping the landscape in 2025? Kontek is a Payroll and HR SaaS company hosting inspiring webinars on these topics in Univid – with both Q&A and polls for activation and feedback from attendees. Kontek hosts large scale customer events from their professional studio, as well as relaxed weekly webinars straight from the webcam.
"Univid has delivered an incredibly high level of service from the first meeting; personal and professional with the customer in focus. A platform that offers high flexibility and a smart CTA function that increases conversion. Univid is not just a platform - they are webinar specialists!"
Marie Falk - Project Manager, Kontek Lön

Inyett - Expert webinars with +1000 registrations [SaaS]
How do you get +1000 registrants on your webinars? Well, this SaaS got it figured out. Through monthly thought leaders webinars with experts, Inyett inspires and educates their audience of potential customers. Andreas & Inyett like to keep it interactive with an open chat, polls, and CTA:s. Learn more about Andreas 3 tips on how to get more signups below.
"The responsive support and the seamless experience of interacting with our audience through Univid have been key to our success. It's a game-changer for hosting webinars that are as informative as they are engaging."
Andreas Adelborg - Marketing Lead, Inyett

Microdata - Engaging and personal SaaS webinars
As a leading HR SaaS, Microdata knows how to get personal with their prospects and customers - hosting interactive webinars to inspire and educate. These monthly sessions are led by product experts that guide attendees on efficient HR digitalization.
"Univid's ease of use has really raised the standard of our webinars and also resulted in a strong interaction with our participants. Through Univid, we have closer contact with our participants and each webinar feels engaged and personal. A rewarding investment for both us and our participants."
Karolina Donnerot - Head of Marketing, Microdata

Smarkify - Sales + marketing for breakfast
Smarkify hosts 30 min power breakfast webinars on hot topics in growth and marketing - such as how to coordinate sales and marketing, or practical ways to have LinkedIn be a top performing sales channel. Interactive with chat/Q&A, live reactions and lots of interesting polls.
"I like that you can use your own branding in a simple way. It strengthens the brand and gives the visitor a better webinar experience. We have received fantastic support from the start and are really satisfied!"
Niloo Lopez - CEO & Founder, Smarkify

MarketHype - Communicate with a personal touch
Webinar on the topic of how to cut through the noise and engage visitors through customized communication. Target group: people in the event and experience industry that want to create memorable experiences. How can you actually use feelings, interest and human behaviour to increase customer engagment and loyalty? A hot topic - where MarketHype used lots of polls, reactions and engagement to walk the talk.
"Our webinars have reached a whole new level with Univid. It's easy to set up the webinars and there are lots of features that invite interaction – which both we and the viewers love! The fact that we get such great support from Univid is also a big plus."
Matilda Törnquist - Digital Marketer, MarketHype

Cube - Webinar TikTok Masterclass
TikTok + webinars = true? 🤯 Yes, it works! Cube invited to a webinar called TikTok for Business – Book our Masterclass. As experts on TikTok, Cube wanted a lot of interaction. The webinar had a crazy conversion rate using the CTA button – 30% of the attendees decided to book a meeting with Cube to learn more. This goes to show the power of combining long and short format (with a platform like Univid).
Ework Group - Webinar on the future of remote work
How do you grow your business to the next level with remote work? That was the topic of Ework Group's latest webinar - together with remote-first activist Iwo Szapar, CEO of Remote-how and co-founder of the Remote-First Institute, tuning in from Texas, US. With polls, Q&A, reactions and chat - this was truly an interactive fast-paced webinar with tons of curious questions being answered in real time. Also, with a value-adding CTA, smoothly leading the attendees to the next step to deep dive into free resources on remote work.
"Ework Group's commitment to delivering excellence is evident in every project we undertake. So, when it came to enhancing our digital events, we needed a solution that matched our passion and drive. Univid was the answer."
Jakub Kozłowski - Performance Marketing Manager, Ework Group

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