Why Univid is the best GoTo Webinar alternative

Tired of having friction for participants? Do co-workers forget how to operate the tool? Explore a comparison of Univid and GoTo Webinar to see which is the best webinar software for you. Compare these platforms by their features, scope, and integrations.

univid event platform in action with different virtual events and webinars
"At Questback we switched from GoToWebinar to Univid for all of our webinars. It allows us to offer our participants engaging experiences that they come back to."

Elias Axelsson Björklund - Marketing Project Manager, Questback

Happy webinar customer having switched from GoToWebinar - Elias at Questback
See more customer stories and events

Univid vs. GoTo Webinar: What is right for me?

Great question! We obviously think Univid is pretty awesome, but let us give you a transparent answer:

What does Univid do?

Univid is a web-based webinar tool (no downloads required) helping organizations with their webinar workflow: registration management, reminders, live sessions, session recording, follow-ups and on-demand hosting. The tool also suits virtual events of all sizes. Univid puts focus on improving the live experience for both hosts and participants during webinars, it is a streamlined tool for the webinar format when it comes to facilitating engagement and interaction.

What does GoTo Webinar do?

GoTo Webinar is a downloadable webinar tool helping organizations with their webinar workflow: registration management, reminders, live sessions, session recording, follow-ups and on-demand hosting. The tool also suits virtual events of all sizes. GoTo Webinar is a mature product, it has a dedicated client software including mobile apps. GoTo Webinar is part of the GoTo Suite making it a compatible with other meeting formats which can more or less interactive than a webinar. Therefore it may be difficult to have an effective workflow for webinars in addition to the learning curve for participants to be interactive as the tool is designed for a broad range of use-cases.

The interface and webinar workflow

webinar flow from registration page to marketing on social mediaSetting up a registration page and marketing in Univid

Univids aim is to not make you feel new everytime you are working within the webinar tool. Your audience should not have friction in engagement due to not understanding the interface of the webinar tool. In particular it can be stressful when being live, it may be understandable by experienced hosts that when being live, that's when the ease of use is of utmost importance. It shouldn’t be a problem to cooperate with a guest-speaker or a co-worker new to the webinar tool.


webinar flow from reminder email to live sessionNavigating to the live session from reminders in Univid

Brand Consistency in Univid

In Univid, you get with little effort branded registration pages and reminder emails. The branded look will follow exactly the same theme made for the webinar session. This provides great flexibilty to your implemented branding initiatives, to demonstrate, if you would like to have your own sign-up forms/landing pages, you can still leverage a common thread in terms of branding of other stages of the webinar journey such as reminder emails. Univid also offers integrations and gives you a smooth webinar workflow given your use-case.

Brand consistency in GoTo Webinar

Inviting to an event or webinar normally consists of coping with registration, providing a personal invite link and reminders. If you use GoTo Webinar and want to customize the graphics of your registration page or email communication it is limited, this requires that you have an external tool for creating a registration page, sending out customized invitations via email, etc. Fortunatly, GoTo Webinar has integration support to empower your time invested using external tools.

webinar flow from analytics to follow-up emailsAnalyzing webinar outcome and managing follow-up emails in Univid

96% of users use Univid again

According to a 2022 survey. And 4.8/5 rating on G2.

Users love Univid on G2Univid is a leader in Webinar on G2Univid is a leader in Webinar on G2 Univid is a leader in Small-Business Webinar on G2Univid is a leader in Webinar on G2 Univid is a leader in Europe Webinar on G2
Get started todayJoin over 25,000 users and create unique webinars with Univid.

GDPR compliant webinars

GoTo Webinar is part of the GoTo Technologies USA, Inc., a U.S. company headquartered in Boston, Massachusetts. Univid is a Swedish based company, located within the European Union. Companies that have cloud policies or GDPR guidelines within Europe might have it easier in terms of risk assessment using as much software as possible within Europe.

Browser-based or downloaded webinar software

While GoTo Webinar is primarily a tool that every user must download, Univid is completely browser-based and requires no download for webinar participants or hosts. Many companies do not allow externally downloaded software, which can be a challenge. Also, most people these days expect to not have to download software at all. Having to download something before joining, increases the barrier to participate, and can have an impact on attendence rate. Univid has full functionality in the browser and participants are invited with just a link.

Learn more about how you can create engaging webinars in Univid!

Why webinar hosts are making the switch from GoTo Webinar to Univid

Here are some more of the reasons hosts have shared for why they’ve chosen Univid to power their webinars.

Happy customers that come back

Univid's customers are some of the most satisfied on the market, with 96% of users wanting to use Univid again, and 4.8/5 rating on G2.

Beautiful and branded webinars

Features to beautifully customize with your own branding, logos and colors. Digital events that make your audience remember.

Unique interaction with polls, quizzes, and gamification

Interaction via quizzes, polls and word clouds, integrated directly into the digital event. Engage your audience with style, graphs in all shapes and colors, growing in real time. No third-party app or complex integrations. Let participants compete and get points in the leaderboard. Fresh, modern, and fun.

Go live in crisp full HD quality

In Univid, you can choose to run crisp studio quality in your live streams and meetings in real time. Enjoy avoiding pixelated buffer faces and lagging video. Impress your audience the highest quality.
Get started todayJoin over 25,000 users and create unique webinars with Univid.