Nearly 2,000 sign-ups for a webinar series on public procurement rulings

EFFSO and ELICI Advokater hold legal case webinars every other week with nearly 2,000 registered for the series. With Q&A, chat, and confetti in Univid, the hundreds of participants from all over Sweden can ask hidden questions, share experiences, and react live. This makes the legal aspects both easier and more fun to absorb. A successful concept for spreading and exchanging knowledge about the latest in public procurement.

How EFFSO engages their audience to win

Building a series of webinars (nearly 2,000 registered)

Through strong expertise, a clear format with new relevant legal cases continuously, and a pleasant community feeling, EFFSO and ECLI Advokater have built an audience of returning guests for the webinar series.

Legal webinar live in Univid with Q&A to allow private questions

Also, by having the same people host the webinars, often the lawyers Hannes & Pernilla - it feels personal, while the participants' questions are continuously involved - which means that you learn both from each other and the content remains focused.

"Univid has been the natural choice for us at ELICI Advokater. Our webinar series continues to grow with each session and plays a key role in building relationships with both existing and new clients."
Pernilla Rasiwala - Lawyer, ELICI Advokater
Pernilla Rasiwala - Lawyer, ELICI Advokater

Registration for the webinars on their own website

By offering an easy way to register for the webinars in a form placed on their own website - they are building an audience and community over time.

Webinar series registration form on website - connected to Univid:s webinar software

This form integrates directly to Univid's webinar platform so every participant then receives their personal link to relevant webinars, can log in with one click, receive confirmations and automatic reminders from Univid beforehand. Also in any desired local language - in this case Swedish.

Branded webinar reminder emails (in Univid)

And where EFFSO & ECLI Advokater can then follow up on who participated afterwards, as well as see engagement data.

Webinar analytics - deep individual insights and lead score in Univid

Q&A with the option for private questions

During the webinar, participants can send in questions that are initially only visible to the organizers. EFFSO and ELICI can then show relevant questions to everyone (still anonymously) and let the participants vote on those they most want answers to. This helps the speakers prioritize the audience's questions live.

Q&A for private webinar questions (that can be revealed by admin anonymously)

Legal case webinars in Univid, with a Q&A section on the right.

"The switch to Univid was seamless thanks to great tech and great people. After only one webinar, EFFSO enjoys higher conversion and attendance rates (the previous attendance record was beat with approx. 100 at the first Univid webinar)"
Hannes Härfast - Lawyer, EFFSO
Nearly 2,000 sign-ups for a webinar series on public procurement rulings
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