Letterlife - Webinars to build a B2C community to +20,000 users within ADHD

Gustav and Letterlife are growing like crazy, and using webinars (on Univid) as part of their playbook.

Letterlife is a B2C SaaS solution for individuals with ADHD.

By leveraging webinar series, amongst other initiatives, Letterlife has built a thriving community of +20,000 users, and grown their user base by +400% in the last 2 months (!!).

Here are some keys to how they win:

• ✅ Invite experts to host, and have skilled moderators running the show.
• ✅ Run live Q&A to make things exclusive and interactive between attendees - sharing personal experiences and learning both from experts and peers.
• ✅ Mix existing members with new ones. You get a taste of what the community is like before you join.

All this in the same modern and fresh branding as the rest of their in-app experience. Seamless and smooth.

They often run CTA:s for next steps, together with live reactions and the Q&A function to keep things interactive.

Ps. Letterlife also put their on-demand webinars on Univid - so they are accessible to the community right after. Members can easily access premium educational webinars as part of their Letterlife plan.