Inyett - Expert webinars with +1000 registrations [SaaS]
Inyett is a SaaS to keep track of payments and ensure your suppliers are safe. Through monthly thought leaders webinars, with experts in payments, financial crime, and economy - Inyett inspires and educates their audience of potential customers.
Favourite setup: Andreas & Inyett like to keep it interactive with an open chat, polls, and CTA:s.
How do you get +1000 registrants on your webinars?
Here are 3 things that Andreas and Inyett did to get over 1000 registrants for a single webinar:
- Invite experts as guest speakers. By doing this, Inyett delivers value their audience cannot get anywhere else. Also, they position themselves as an obvious thought leader.
- Prioritize the topic not the format. When planning our webinars, we focus on selecting engaging subjects for our target audience. Promoting the event's topic through social media, blogs, and other marketing channels rather than highlighting the mere specifics of date and time. Using Univid allows us to easily make recordings available post-event, providing value to those unable to attend live.
- Know our audience. Before our webinars, we analyze our audience to tailor the message and invitation. Together with our CRM-system (which is also integrated with Univid), we're very strong in the email marketing channel. Much of that success comes from personalised messages, with segmented and categorized CRM-data. This together with reaching out social media to our target persona gives us a very good mix of new and returning webinar participants.
What's your experience with Univid:s webinar platform been like?
'Our webinars have truly evolved into engaging events with the help of Univid's platform. Easy setup and a ton of interactive features such as live polling and Q&A sessions have not only delighted us but also our audience.' - Andreas Adelborg, Inyett.
"The responsive support and the seamless experience of interacting with our audience through Univid have been key to our success. It's a game-changer for hosting webinars that are as informative as they are engaging."
Andreas Adelborg - Marketing Lead, Inyett