Nearly 2,000 sign-ups for a webinar series on public procurement rulings

EFFSO and ELICI Advokater hold legal case webinars every other week with nearly 2,000 registered for the series. With Q&A, chat, and confetti in Univid, the hundreds of participants from all over Sweden can ask hidden questions, share experiences, and react live. This makes the legal aspects both easier and more fun to absorb. A successful concept for spreading and exchanging knowledge about the latest in public procurement.
How EFFSO engages their audience to win
Building a series of webinars (nearly 2,000 registered)
Through strong expertise, a clear format with new relevant legal cases continuously, and a pleasant community feeling, EFFSO and ECLI Advokater have built an audience of returning guests for the webinar series.

Also, by having the same people host the webinars, often the lawyers Hannes & Pernilla - it feels personal, while the participants' questions are continuously involved - which means that you learn both from each other and the content remains focused.

Registration for the webinars on their own website
By offering an easy way to register for the webinars in a form placed on their own website - they are building an audience and community over time.

This form integrates directly to Univid's webinar platform so every participant then receives their personal link to relevant webinars, can log in with one click, receive confirmations and automatic reminders from Univid beforehand. Also in any desired local language - in this case Swedish.

And where EFFSO & ECLI Advokater can then follow up on who participated afterwards, as well as see engagement data.

Q&A with the option for private questions
During the webinar, participants can send in questions that are initially only visible to the organizers. EFFSO and ELICI can then show relevant questions to everyone (still anonymously) and let the participants vote on those they most want answers to. This helps the speakers prioritize the audience's questions live.

Legal case webinars in Univid, with a Q&A section on the right.


